Celebrating Success: PTC Receives Editor's Choice Award for Retail Digital Transformation

Written by: Blake Simms
3/11/2024

Read Time: 3 minutes

Here at PTC, we’re thrilled to have been awarded the prestigious Editor's Choice Award for the Digital Transformation Project of the Year category at this year’s Retail Technology Innovation Hub (RTIH) Awards!

This award celebrates those at the forefront of digital transformation in the retail space, achieved through deploying innovative technologies to drive speed to market, efficiency, and agility in decision-making.

PTC received the Editor’s Choice Award specifically for its newly launched Flex Insights offer, a low-code platform designed to help brands and retailers unlock the power of their data to drive faster and better decisions during planning and product development. Available through a collection of simple, visual, easy to use and intuitive apps, Flex Insights addresses some of today’s most pressing industry challenges, including, but not limited to: critical path management, compliance tracking, visual line planning and sustainability analytics. Personalization features also improve the user experience and put real-time data, imagery, and actionable insights at users' fingertips.

Hosted by RTIH and spearheaded by retail industry expert Scott Thompson, this event celebrates global tech innovation in a fast-moving omnichannel world. Launched in 2019, the RTIH Innovation Awards are held annually and attended by esteemed decision-makers from top technology brands and retailers worldwide. With 19 diverse categories, submissions are judged on the degree of innovation, transformative business impact, as well as their commitment to sustainability.

The winners were revealed during an awards ceremony held at the Barbican Centre in central London. Adding a touch of humor and charm to the evening, the event was expertly hosted by the acclaimed comedian and best-selling author, Ian Moore.

retail-rtih-awards-ptc-team-picture-2024

Members from PTC’s Retail Business Unit

“Congratulations to PTC on winning the Editor’s Choice Award! This recognition is a testament to their unwavering commitment to customer value and innovation,” said Scott Thompson, Editor & Founder of the Retail Technology Innovation Hub. “The entire team at PTC has showcased remarkable talent and relentless efforts in bringing a new solution to market to help brands and retailers unlock the power of their data to drive faster and better decisions. Well-deserved and truly commendable!”

The Editor's Choice Award is a testament to the transformative potential of Flex Insights and its ability to revolutionize the way brands and retailers approach product design, development, sourcing and sustainability decisions.

“Winning the Editor’s Choice award speaks volumes to the hard work and dedication of our entire team, while highlighting the significant value Flex Insights brings to our customers’ operations,” said Bill Brewster, SVP/GM Retail Business Unit, PTC. “It’s a reflection of our commitment to driving innovation, customer excellence and positive transformation within the retail industry.”

For more information about Flex Insights and how it can add value to your business, click here.

Tags: Retail and Consumer Products Awards Digital Transformation

About the Author

Blake Simms

Blake is a high-performing, results, and data-driven, strategic marketing leader with extensive international experience in B2B technology marketing, specifically enterprise SaaS, Cloud, and subscription solutions in Retail, Footwear, Apparel, GM & CPG sectors.

With a bachelor’s degree in marketing management, strategy and communications, Blake has worked for a variety of leading global organizations and supported them by developing and delivering their Go-to-Market strategy, with measurable outcomes in new ACV bookings and ARR growth.

As a Marketing Director, Blake has a proven track record of nurturing teams and building highly successful, best-in-class, innovative marketing programs from the ground up, driving real results against KPIs in the areas of lead generation and pipeline creation, brand awareness, product launches, customer engagement and retention, product marketing, communications, sales-enablement, and account-based marketing.
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