Challenges SoulArc Boards needed a solution that would reduce physical prototypes, and transfer design files cross-functionally to help improve time-to-market for their skateboards.


Challenge

Over the past decade, the simple, classic design of the skateboard has undergone dramatic improvements in both design and experience. However, due to intense competition in the field, engineers now must work harder and faster to bring their product to market. That’s exactly the challenge SoulArc Boards co-founders, Salvatore Vilardi and Mitch Mulder faced. Since launching the company in 2008, Vilardi and Mulder spent a lot of time building physical tests that delayed product launches. They needed a solution that would help streamline cross-functional data transfers, cut the lead time in half, and stand out among the competition.

SoulArc Boards turned to PTC’s capabilities to get an advantage.

 


“We chose PTC Creo because it allows us to iterate much quicker, more efficiently. We can modify designs on the fly … Especially on Creo 8, that allows us to streamline data transfer and just be able to collaborate much more efficiently.”

– Salvatore Vilardi, CEO/Co-founder SoulArc Boards

Solution

Working in Creo, the SoulArc Boards team innovated a board that created a style of riding that set them apart from the competition. The tools and capabilities available in Creo 8 helped the design process, making it faster, efficient, and more collaborative. SoulArc Boards’ engineering team modified designs on the fly and created organic, free-form shapes - a major factor in SoulArc Board designs.

Result

SoulArc Boards credits Creo for playing a crucial role in the company’s success. Using Creo’s design platform, they met their internal metrics and designed groundbreaking products. Vilardi and Mulder look forward to advancing their company and growing alongside the Creo platform. They believe Creo will continue to give them a competitive edge over the competition.



SoulArc Boards’ Skateboard Design Gains Competitive Edge with Creo